November 15, 2006

BMO Marketing Wastes Resources

The Bank of Montreal mailed me a package of fake American Express travellers cheques the other day. When you flip through the booklet, you see a stylistic plane taking off. Duh. Aside from the "buy travellers cheques" copy, that was it. What a waste of paper! And what a waste of energy shipping this wasted paper all over the country!

Posted by Paul at November 15, 2006 10:06 PM