May 30, 2011

My Tweets from EAC National Conference

Here are my Tweets from the Editors' Association of Canada national conference Editing in the Age of E-Everything that was held in Vancouver from May 27-29.  Note that they appear in last-to-first order, as they appeared on my feed.

Grayson the story still exists, the book still exists, tho its form may be changing 

Grayson the core is storytelling - look at your career as a story - build a story around who you are and what you do

Grayson there is a dearth of critical thinking in socmedia, digital publishing

Grayson add value to the social media conversation - I don't care if you're having a cup of coffee

Grayson what makes me feel that I belong? that I'm part of the in group?

Grayson what's in it for the consumer? what do they want?

Grayson how do you become a great conversationalist? communicator?

Grayson global "niche" markets are huge

Grayson the beauty of the digital world is that there are no norms

Grayson perhaps editors should be called producers

Closing address with Rochelle Grayson

Harbeck copy editor is the ideal person to enforce styles, unless the doc is totally screwed up

Harbeck colour changes are easy in InDesign if you set up swatches

Harbeck wildcard symbols are bit different in Word than in standards-compliant apps

Harbeck wildcard reference for Word

Harbeck Using spaces in Word for layout purposes is true evil

Harbeck scan for two spaces between sentences, scan for hidden characters as part of import cleanup

Harbeck you can apply unique markers in a screwed-up Word file to note elements, and then apply consistent styles in InDesign

Harbeck you can make tables in Word - they will import fine into InDesign

Harbeck the things you need to do in Word are completely different from what you do in InDesign

Harbeck never try to lay things out or use text boxes in Word - leave that for the InDesign stage

Harbeck the best way to manage styles is to have same names in InDesign and Word

Harbeck you want a dtp style for any element that may be handled differently

Harbeck most important dtp workflow decisions are what styles to use and how they are related

Hilarious presentation by Harbeck what an entertaining approach to dtp!

Harbeck Use styles, styles are your best friend for dtp

Harbeck if you get your docs set up properly ahead of time, final DTP is nearly done

Next session Harbeck Well Begun is Nearly Done: DTP at Warp Speed

Little kids' language, tech use changes so fast, that we need new focus groups for each campaign

Little  Hard to explain to execs that you can't just "make something go viral"

Little  As a corp we stay away from FB status updates - too hard to maintain a relevant, consistent flow

Little  Twitter can be dangerous for regulated govt provider - so need consistency in use

Little  A wiki-based style guide is a living document, created/maintained by users, track changes

Little  WCB using corporate style guide Wiki

Little  corp/org editors need to work on templates, workflow

Little  for corp editors, days of sitting and working with text are over - need multimedia

Little  editors working with video games, online content to engage youth

Little  only place we could reach young people aside from school was online

Little  Taking real-life narrative & presenting on web to engage young workers

Little  Difficulty of adapting corp/govt policy to engage wide audience

Little  Corporate policy can lead to dry web content

Little New Tools and Emerging Roles for Online Editors

Nice to see my fellow @RoyalRoads MAPC cohortnik Terence Little presenting

Sloboda make sure youre website is visitor-centric, not your company centric

Sloboda In metadata, titles & descriptions still count, keywords not much anymore

Sloboda Freshness important, so mix of website, blog, Twitter feed is a good idea

Sloboda Search engines are starting to take copy quality into account

Sloboda Be careful about keyword density - overdo it and search engines will penalize you

Sloboda Keyword make huge difference - few searches for "reduced fares" tens of thousands daily for "cheap flights"

Sloboda Take a look at

Sloboda Writing web copy for 2 masters: search engines, people

Sloboda Segment website copy according to audience - language, interests

Sloboda Your website may be catering to multiple audiences

Sloboda Why have a website? What's your objective? Purpose?

Sloboda If you cater only to search engines, you won't convert readers

Next session "Writing for the Web - Nourish the Spider, Engage the Human" Sloboda

publishers need to interact with their audiences directly on the web @jmaxsfu

Maxwell Check out LeanPub

Maxwell MagFlow - magazine submissions & editorial workflow in Wordpress

Maxwell Pressbooks - Wordpress as an editorial environment

Maxwell The website is the real thing, and the book is a souvenir

Maxwell The book of MPub - a book built in WordPress

Maxwell Ickmull - bridge from web to print - reverse of prevailing systems

Maxwell The container is no longer the book - is it the iPad?

Maxwell Publisher still doing print first, then trying to repurpose for digital

Maxwell How do we re-imagine publishing as if the web matters? Digital cannot be an afterthought

Maxwell When content is cheap, that changes how we write, how we read, and the editorial process

Maxwell Content is cheap - supply skyrocketing

Maxwell We live a Wiki world of multiple sources

Maxwell Authority is no longer singular - The Book, The Author - long gone concept

Maxwell We now live in a world of way too much content about everything

Maxwell We've gone from an info-poor world to an info-glut world

Maxwell Too many publishers have heads in sand - hope the revolution is not really coming

Maxwell Periodical publishers are being crushed by free content

Maxwell Self-publishers are having interesting effects on the market

Maxwell Market of non-traditionally published books is exploding

Maxwell Publishers have never seen the likes of Amazon, Apple and Google - these guys are out for all the marbles

Maxwell Publishers increasingly at mercy of monopoly players

Maxwell Publishers need to figure out how electronic markets work

Maxwell Publishing in upheaval after a century of stability

Maxwell Many publishers operate as if the web didn't exist

Maxwell Web is dominant publishing platform of our time and future

Re-imaging publishing as if the Web mattered Maxwell

Newman any change is always frightening ro some parties in copyright issues

Newman copyright law is always playing catchup - sometimes decades behind

Newman authors, publishers need to figure out how Google Books works best for them

Newman be aware of final Google Books settlement - you can wait until things shake out

Newman Google Books does the heavy digitization lifting for publishers

Newman becoming Google Books partner may = exposure, more sales channels, higher revenues, revenues from older books

Newman publishers can set minimum price in Google eBooks

Newman Google eBooks not limited to any particular platform - not available in Canada yet - soon

Newman partners can access array of analytics through Google Books

Newman at this point Google Books is for discovery and limited display

Newman next phase of Google books settlement coming soon

Newman useful to revist Google books settlement & its influence on publishing

Everyone looks bright eyed & bushy tailed at Newman

Google Books - what is it, where is it going next? Newman

AGM Derek was a great supporter of EAC & contributed in many ways #weloveyouderek

AGM Derek lived E-everything

AGM tribute to Derek K Miller

AGM My tweeting of EAC AGM will be sporadic as I've been asked to photograph awards, certificates etc

Manfield / Philps / Rolfsen Twitter is the modern, personalized wire service - can be tailored to your needs

Manfield / Philps / Rolfsen we no longer follow the wires - I monitor Twitter

Manfield / Philps / Rolfsen digital audience is accepting of minimal-quality video - they're used to YouTube

Manfield / Philps / Rolfsen if you're not already living online, you'd better be if you want to work in digital media

Manfield / Philps / Rolfsen if you want to get into media, have a blog, Tweet, digital media want to know you can do these things

Manfield / Philps / Rolfsen if you can get someone to actually click a link or 2 on your website, you're doing very well

Manfield / Philps / Rolfsen if you can keep someone on your website for a few minutes, you're doing well

Manfield / Philps / Rolfsen onlinei people are generally looking for specific info & want it fast

Manfield / Philps / Rolfsen jump in & get comfortable with video etc.

Manfield / Philps / Rolfsen if you're an editor, you're likely good at finding what's good in text, video or audio - skills translate

Manfield / Philps / Rolfsen spend a lot of time looking for open source/free/cheap photos

Manfield / Philps / Rolfsen the web is a beast you constantly have to feed - always need something new

Manfield / Philps / Rolfsen photo of digital editing session

Manfield / Philps / Rolfsen not as much time for editing when working online

Manfield / Philps / Rolfsen 2 of 3 presenters using Drupal

Manfield / Philps / Rolfsen Province, BC Living, Vancouver Magazine represented

Manfield / Philps / Rolfsen Editing in the Digital Media World - next session

Finkelstein / Morris considering XML-first workflow, but not quite there yet

Finkelstein / Morris most large conversion companies are offshore - they're affordable

Finkelstein / Morris have done electronic books enhanced with video depending on channels

Finkelstein / Morris we do publish in colour on screen, rate of adoption of colour devices increasing

Finkelstein / Morris still issues with making indexes useful with eBooks

Finkelstein / Morris if using images in ebooks, they need to be resizable for different screens

Finkelstein / Morris trying to make content easily flowable across platforms

Finkelstein / Morris we really try to understand how ePub tech is evolving & how folks may use it in future

Finkelstein / Morris of course you're trying to reach as many ePub forjats/readers

Photo of audience at Finkelstein / Morris

Photo of panel at Finkelstein / Morris

Finkelstein / Morris still a lot of work in file conversion

Finkelstein / Morris books still developed editorially in same way, but trying to innovate

Finkelstein / Morris Epublishing is changing quickly, in constant flux

Next session I'm attending at EAC Conf in Vancouver is on E-Publishing Finkelstein / Morris

Graves photo of seminar by Graves on collateral, content strategy

Graves always, alwaysa measure - downloads, click-throughs, page views etc., and revise, revise

Graves need a strategy for bringing your collateral into the 21st C - SEO, SocMedia etc

Graves break up text with subheds, if you can cover it with the palm of your hand & it's all text, it's too much

Graves tone & style hard to enforce. How would your company speak if it were a person?

Graves firm branding guidelines help avoid arguments

Graves youe collateral should be consistent, have personality, be brief

Graves collateral cannot be everything to everyone - write to a particular customer's needs

Graves have regular updating of collateral in your content strategy

Graves regularly retire out-of-date content

Graves content strategy requires narrowly defining your audience

Graves you need a plan to create useful, usable content, and everyone needs a different plan

Graves collateral represents brand, supports sales, keep company, jobs going

Graves works at Open Text on content strategy

Graves Winning Collateral: Writing & Editing to Fit a Content Strategy

Fralic clear communication is more important than it's ever been

Fralic the role of the editor as become more necessary, more compelling

Fralic web highlights gap between dreck and well-edited writing

Fralic customers want info they know they can trust

Fralic Vancouver Sun website gets 10s millions of hits because we have century of credibility

Fralic yet users of Web are getting smarter, better at wading through the tripe

Fralic glut of dreck on the web

Fralic we all know that everyone needs an editor

Fralic nobody is fact-checking blogs

Fralic most blogs do not get edited - makes my blood run cold

Fralic I may not like blogs, but they are effective in getting eyes on our website

Fralic our online readers are young - they like photos, sick dogs, cleavage and gangsters

Fralic blogs just fill up the e-hole

Fralic I hate blogs - stream of consciousness thing - I like my words to simmer

Fralic we're told to write for the web first

Fralic issue of digital rights, use restrictions on ebooks

Fralic books are still a big deal, libraries being used more, but conundrum ot ebooks

Fralic editors are not becoming obsolete, they are switching gears - need tech savvy these days

Fralic numbers of online editors is growing

Fralic new job description - online editor

Fralic press workpace has changed dramatically

Fralic interesting to see if paywalls are going work, because we're not making $ on Internet

Fralic trad media struggling to adapt, doing better job

Fralic young readers go online, shun trad press

Fralic increasingly difficult challenges for writers, editors in trad media

Fralic editors have saved my bacon many times

Fralic interviewed Dalai Lama 30 years ago, before he was Bono's BFF

Fralic having been an editor made me a much better writer

Fralic fear that once-venerated craft of editing is disappearing

Fralic audience of editors, so there are no hard copies of this speech anywhere

Fralic who is from Toronto? Love those #Canucks, eh?

Fralic happy to see so many women in audience

Fralic keynote speaker next

Auditorium packed for Shelley Fralic keynote

Posted by Paul at 09:54 PM

May 25, 2011

Welcoming Editors to EAC National Conference in Vancouver

Here's the Environment Canada forecast for the end of the week and coming weekend, just as we tee up for the Editors' Association of Canada national conference Editing in the Age of E-Everything.


Sigh. Whenever folks visit, it rains. Stop visiting! Er, I mean, ah..

Note that the Twitter tag for the conference is #eac2011.

Posted by Paul at 11:03 PM

May 19, 2011

Why are Humans Rarely Included Among ‘Predators?’

Interesting article in the Burnaby Newsleader on predators being considered as impacting sockeye salmon populations at the Cohen Commission.

Salmon have coexisted with all the mentioned predators for thousands of years. I find it odd that there was no mention of the apex predator that's increased in numbers on the BC and US west coast from the tens of thousands to the tens of millions over the last century or two -- us.

Why are humans almost never considered to be predators?

Yes, of course human impacts are being presented to the commission, but I still think it's odd that we disassociate ourselves from other predators. We're fishers and farmers and managers, eh? We don't like to see ourselves as killers and eaters of other animals.

Posted by Paul at 09:18 PM

May 17, 2011

Burnaby Celebrates Environment Week

The City of Burnaby is celebrating Environment Week from June 5 - 11 with a series of events and activities on the theme "Waste Reduction - making a difference."

Schedule of Events here.


Posted by Paul at 12:30 PM

May 12, 2011

2011 Salish Sea Ecosystem Conference

Picked this press release up somewhere, and found it very interesting:

Announcing the 2011 Salish Sea Ecosystem Conference

Set for October 25-27 at the Sheraton Wall Centre in Vancouver, British Columbia, this not-to-be-missed event is the largest, most comprehensive research and policy conference in the region. The 2011 conference, co-hosted by Environment Canada and the Puget Sound Partnership, presents the latest scientific research on the Puget Sound Georgia Basin ecosystem.

This year's theme, "Many Voices, One Sea," provides a collaborative forum for discussing the latest environmental research and practices to protect this critical ecosystem. The conference brings together leading scientists, resource managers, government officials, business leaders, non-profit organizations, academia and other stakeholders. More than 1200 participants attended the last biennial conference in 2009. In 2011, we expect to include at least 800 participants, but hope for more.

The conference website, includes information on registration, sessions, the Call for Abstracts, sponsorship and exhibits. Abstracts will be considered for a range of topics, including water quality, air quality, climate change, species health, land use and restoration activities in the Salish Sea ecosystem. Abstracts are due May 27 and can be submitted online.

Sponsors will have ample opportunity to be recognized and demonstrate their commitment to a clean and healthy environment for our shared Salish Sea ecosystem.

Join us in furthering our collective understanding of Puget Sound and Georgia Basin. The program is packed with peer-to-peer interactions, field trips, cultural celebrations, knowledge transfer, and practical collaborations. Register now to secure your supersaver rate!

The SeaDoc Society will award its 2011 Salish Sea Science Prize at the conference ( Nominations for this award are due June 15. The $2,000 prize is given to highlight the importance of science in providing a foundation for designing a healthy Salish Sea.

We appreciate whatever you can do to help us spread the word about this important regional conference. If you have questions, feel free to contact Verney Conference Management, or Jennie Wang, Environment Canada, at

Posted by Paul at 02:35 PM

Metro Vancouver 2011 Sustainability Congress

2011 Sustainability Congress
Future of the Region: Building a Shared Roadmap

Saturday, June 25, 2011
9 AM - 2:30 PM
Fairmont Waterfront Hotel
900 Canada Place Way, Vancouver

Posted by Paul at 02:33 PM

May 08, 2011

Kenko Auto Extension Tube Set DG

For Mother's Day, I bought myself a set of Kenko Automatic Extension Tubes for my Nikon DSLR gear. The tubes enable close-up macro shots with most Nikkor lenses. I'm sure Mom would have approved : - ).

Here are a few quick sample shots taken handheld at ISO 1600-3200 at f8 under my desk lamp just to give an idea of what these can do. The camera is my Nikon D300, the lens is my ancient manual-everything 55mm/3.5 Micro-NIKKOR-PC. Each photo shows the closest that I could get, and there was no cropping.

Note that autofocus and auto-exposure does work with these tubes with modern lenses.

First shot of a Canadian penny with the lens only:


Next shot with the lens and the Kenko 36mm extension tube:


And the next shot with all of the Kenko tubes (36 + 20 + 12), or 68mm total:


These shots would have looked better colour-corrected and with the camera on a tripod, but they give a good idea of what extension tubes can accomplish.

And here's what the setup looks like with all the tubes and the lens mounted on the D300
(the camera is on an 8 1/2 X 11 notebook with the penny):


Posted by Paul at 07:56 PM

May 05, 2011

Did I FB/Tweet Something Truly Original?!

I was talking with some friends on Facebook about ephemeral digital data, and individual "truth" vs "the mob," and I threw the following out:

"Is that a social-media tumbrel carrying my bits to the guillotine?"

And it struck me that after a beer or two, I may have uttered/written an original sound bite, er, socmedia byte.

I rather like it and Google apparently has nothing that matches....

An easily satisfied Paul, going to bed now before someone disappoints him.

Posted by Paul at 09:59 PM